Facebook & Instagram Ads
Our Facebook & Instagram Ads Management service is great for all businesses that want to advertise on the world’s most popular social media channels! At Solutions Optimum, our technical experts will take your social media ads to the next level by building out the campaigns, performing regular maintenance, providing expert recommendations, and doing much more! We work with all types of businesses such as service, retail, ecommerce, and many others.
Our social media ad management services harness the power of popular social media platforms like Facebook and Instagram to nurture a target audience into new business opportunities. Because your ads can be microtargeted with precision, you can nurture your target audience to create a new revenue stream of buyers. Social media ads on Facebook and Instagram offer tremendous ROIs and will grow your business, as shown in our case studies!
|Basic Plan||Plus Plan||Premium Plan||Elite Plan|
|Monthly Ad Spend||$0 – $2,999||$3,000 – $4,999||$5,000 – $9,999||$10,000 – $19,999|
|Conversion Tracking||Pixel & Conversions||Pixel & Conversions||Pixel & Conversions||Pixel & Conversions|
Our first 14 days of managing your Facebook and Instagram campaigns will be the setup time period. During the setup time period, we will complete the following tasks:
- Campaign Strategy
- Demographics Research
- Competitor Research
- Pixel Setup
- Tracking Code Setup & Installation
- Campaign Creation
- Multiple Ad Set Split Tests
- Multiple Ad Split Tests
- Campaign Quality Assurance
- Campaign Presentation
- Campaign Launch
- Post Launch Checkpoints
Once your setup time period finishes, we will manage the following monthly tasks for you:
- Campaign Audit
- Enhance Strategy
- Eliminate Poor Performing Ads
- Demographics Expansion & Cleanup
- Ad Frequency Management
- Performance-Based Bid Pacing
- Performance-Based Budget Pacing
- Performance-Based Ad Distribution
- Ad Copy Split Testing
- Demographics Split Testing
- Mobile Strategy Management
- Increasing Click Through Rate
- Decreasing Cost Per Click
Frequently Asked Questions
How long does the campaign take to build out?
Do I need to pay both the setup fee and the monthly service fee together for the first month?
Both fees are charged on the same day when purchasing the service. For PPC campaigns, there is usually a 14-day gap from the day you purchase the campaign to the day it actually goes live. This is the time it takes for our team to build out the entire campaign for you.
Because of this setup time period, we will manually reschedule your second and subsequent monthly payment subscription to be billed 1 month after your campaign goes live.
For lead generation campaigns, how do I get my leads?
If a call tracking service was purchased, all phone calls would auto populate as leads inside the dashboard under the Lead Flow page.
If a funnel is built, all form submissions for the leads would auto populate as a lead inside the dashboard that we provide. You will get a notification email every time an optin lead (form) is submitted.
Does the setup fee include a landing page design?
Do I need to purchase call tracking separately?
If call tracking is not purchased, our Ads experts working on the account are flying blind.
Call tracking is not really needed for Ecommerce campaigns, since the main conversion will be sales and not phone calls.
Will I have access to my ad accounts while your team works on them?
What is intelligent budget and bid pricing?
Also, taking the same data points into consideration, our system will also automatically shift the budget around to the best performing campaigns, ad groups, ads, keywords, etc. We’ll also be able to auto optimize your campaign based off best performing days of the week, hours of the day and so much more.
Our services will drastically lower your cost per lead over time.
Do I get reports on my campaigns?
Yes, you will be given access to our dashboard and through our dashboard, you will be able to view your campaign metrics in real-time on the Facebook Ads tab. You will also get real-time email notifications from us every time our team completes a task on your account.
In addition to the data available through our dashboard, you will also receive a monthly report during the first week of every month.